Ourspace Creative partnered with the Community Economic Development Association of Michigan (CEDAM) to produce a four-minute informational video highlighting the value of membership and the organization’s statewide impact.

Our team handled every step of the creative process, from developing interview questions and narrative structure to traveling to Detroit for CEDAM’s annual bootcamp and attending their statewide awards ceremony to capture the energy of their live programming.

We conducted on-camera interviews with key stakeholders, directed members and staff to ensure authentic storytelling, and filmed supporting b-roll that reflected the organization’s mission in action.

The final video weaves together rich visuals, authentic storytelling, and dynamic motion design to illustrate how CEDAM strengthens communities across Michigan, serving as an inspiring centerpiece for member engagement and outreach.